On January 11th 2007 I opened up this little online shop for everything to wear: unique clothing and accessories. Second years flew by and 11 items sold online. Not good as a business, not bad for a hobby either.
My tulle and velvet mini mini collection is still available. (Cocktail ensemble and lingerie to go with it)
I got some great press in the meantime:
I sent out my JJ version to BurdaStyle’s fashion show in Munich, Germany (this will take place in a few days).
I have to admit, I didn’t take this task very seriously, I haven’t sewn everything I had in mind originally and I would like to find more time this year and sew more.
BurdaStyle came up with the open source patterns, and I’m dreaming of a collection in natural linen with crochet work and other little hand made touches based on their patterns. I wish I could make a promise to myself and invest more into this. I’d like to study more about the marketing side and how much to invest, where to start, how to set the price, etc…but I feel like this business theritory would erase the fun out of the craft. So for now I’m dreaming of something, maybe it will become reality one day, maybe I’ll wake up…we’ll see
On the other hand, there is a contest I just make participate to, see if you’d like to be in it: